Gutsulyak.Studio is a creative atelier specializing in brand identity, print, and packaging design since 2005.

Yurko Gutsulyak, the studio's mastermind, is an accomplished design wizard with over twenty years of mastery in the field. Combining his marketing degree, inventive mind, and holistic design approach, he offers tailored solutions that help brands grow, create a positive impact, and ignite curiosity. The studio works with local and international clients of all sizes, from startups to global corporations. The creative team is a carefully curated blend of high-end professionals who value ethical business, mindful consumption, and cultural heritage preservation.



Yurko Gutsulyak
Creative director, Designer, Co-founder


Zoryana Gutsulyak
Project manager, Co-founder

Over the years, we were lucky to collaborate with many talented creators: IC4design (illustrators), Vladyslav Yerko (illustrator), Leo Kaplan (illustrator), Franco Spagnolo (illustrator), Dmytro Rastvortsev (typographer), Williams Tattoli (3D artist), Oleksiy Chekal (calligrapher), Olga Protasova (illustrator), Kyrylo Tkachev (typographer), Yevhenia Haidamaka (illustrator), Polina Omelchenko (illustrator), Natalia Didenko (illustrator), Natalia Belyakova (illustrator), Ivan Kravets (illustrator).

Selected Awards

2023

Pentawards Bronze, Packaging
Pentawards Finalist, Packaging
28th IPB in Warsaw Honorable Mention

* IPB — International Poster Biennale

2022

Graphis Awards Silver, Poster annual
Graphis Awards Silver, Design annual
Graphis Awards Silver, Packaging 10
ED Awards Finalist, Greeting card

* ED — European Design

2021

Graphis Awards Silver, Design annual

2020

Graphis Awards Gold, Poster annual
Graphis Awards Gold, Design annual

2018

HOW Design Winner, Packaging

2017

ED Awards Silver, Greeting card
ED Awards Bronze, Packaging

* ED — European Design

2016

ED Awards Bronze, Greeting card 

* ED — European Design

2015

Red Dot Winner, Packaging
Communication Arts Winner, Packaging
ADC*UA Bronze, Corporate identity
ED Awards Finalist, Company identity

* ADC*UA — Art Directors Club Ukraine
* ED — European Design
2014

Dieline Awards Gold , Packaging
Pentawards Silver, Packaging
KIAF Silver, Label and packaging
ADC*UA Gold, Packaging
ADC*UA Bronze, Graphic design
Popok Gold, Packaging

* KIAF — Kyiv Int. Advertising Festival
* ADC*UA — Art Directors Club Ukraine
* Popok — Yerevan Int. Advertising Festival

2013

Dieline Awards Bronze, Packaging
Pentawards Bronze, Packaging
Communication Arts Winner, Packaging
ED Awards Finalist, Greeting card
ADC*UA Gold, Graphic design
ADC*UA Silver, Label and packaging
ADC*UA Bronze, Publication design
ADI Award, ADI achievement award
ADI Award, ADI the best print work
ADI Award, ADI the best idea

* ED — European Design
* ADC*UA — Art Directors Club Ukraine
* ADI — Art Design Institute, China Academy of Art

2012

Graphis Awards Gold, Logo design 8
Graphis Awards Gold, Logo design 8
ED Awards Bronze, Greeting card
ED Awards Finalist, Calendar
ADC*UA Gold, Label and packaging
ADC*UA Gold, Graphic design
ADC*UA Bronze, Graphic design
ADC*UA Bronze, Graphic design
UD Best Of Contest, Graphic design
UD Best Of Contest, Industrial design

* ED — European Design
* ADC*UA — Art Directors Club Ukraine
* UD — Ukrainian Design: the Very Best Of
2011

Red Dot Winner, Editorial
Epica Awards Silver, Publication
ED Awards Gold, Calendar
KIAF Best Of Contest, Graphic design
KIAF Gold, Graphic design
ADC*UA Gold, Graphic design
ADC*UA Silver, Graphic design
Popok Best Of Contest, Graphic design

* ED — European Design
* KIAF — Kyiv Int. Advertising Festival
* ADC*UA — Art Directors Club Ukraine
* Popok — Yerevan Int. Advertising Festival


2010

ADC*UA Gold, Graphic design
ADC*UA Silver, Graphic design
ADC*UA Silver, Graphic design
Popok Silver, Graphic design
Popok Silver, Social advertising
Popok Bronze, Packaging
ADI Award, ADI excellent work
ADI Award, ADI excellent work
ADI Award, ADI excellent work

* ADC*UA — Art Directors Club Ukraine
* Popok — Yerevan Int. Advertising Festival

* ADI — Art Design Institute, China Academy of Art

2009

ED Awards Gold, Calendar
HOW Design Winner, Calendar
KIAF Best Of Contes, Graphic design

* ED — European Design
* KIAF — Kyiv Int. Advertising Festival
2008

Epica Awards Gold, Publication
ED Awards Silver, Greeting card
ED Awards Silver, Packaging
Communication Arts Winner, Calendar
Golden Drum Silver, Design
Golden Hammer Silver, Calendar
Golden Hammer Silver, Greeting card
KIAF Gold, Calendar
KIAF Bronze, Greeting card
KIAF Bronze, Greeting card
21th IPB in Warsaw Finalist

* ED — European Design
* KIAF — Kyiv Int. Advertising Festival

* IPB — International Poster Biennale

2007

KIAF Bronze, Label and packaging
KIAF Bronze, Corporate identity
ADI Award Winner, Corporate identity

* KIAF — Kyiv Int. Advertising Festival
* ADI — Art Design Institute, China Academy of Art

Talks


Nassau Community College, USA 2023–2024
Cooper Union, USA 2023
The Alternative School, Romania 2023
SVC, Ukraine 2012–2021
Design Thinkers, Canada 2019
Design Village, Ukraine 2016–2017
Belgrade Design Week, Serbia 2013
KAMA, Ukraine 2012–2013
Open Art Academy, Iceland 2011
KIAF, Ukraine 2011
Popok, Armenia 2011
ED Conference, Netherlands 2010

* SVC — School of Visual Communication
* KAMA — Kyiv Academy of Media Arts
* KIAF — Kyiv Int. Advertising Festival
* Popok — Yerevan Int. Advertising Festival
* ED — European Design

Jury


K-Design Award, South Korea 2024
Golden Pin Design Award, Taiwan 2023
RGD Student Awards, Canada 2019, 2023
Art Directors Club New York, USA 2022
KIAF, Ukraine 2009, 2011, 2014
Kreatura Ad Festival, Poland 2010
Popok, Armenia 2010
Golden Drum, Slovenia 2009

* KIAF — Kyiv Int. Advertising Festival
* Popok — Yerevan Int. Advertising Festival

Selected Clients


Canada Post, Postal services
Lighthouse Montessori Canada, Daycare
Le Beau Croissanterie, Patissery
Bilo, Dairy products
Moming, Lifestyle accessories
Shamobo, Lifestyle accessories
Grona, Confectionary
Fairy Milk, Dairy products
Molokija, Dairy products
Okean Elzy, Rock band
Brun'ka, Cosmetics
Ridna Marka, Beverages
Velkopopovicky Kozel, Beer
Huggies, Personal care and parenting
Ajour, Fashion
Kvass Starokyivsky, Beverages
Zlata Praha, Beer
Bakhchisaray, Wine and brandy
Koktebel, Wine and brandy
Ukrproduct Group, Dairy products
Ukrmusic, Recording company

Services


Art direction
Brand guidelines
Branding
Copywriting
Design research
Identity
Illustration
Naming
Object design
Packaging
Pattern design
Photography
Print design
Typography
Visual strategy
Way-finding

Books and magazines publications

2024

  • Slanted Magazine #43, Slanted Publishers

2023

  • Catalogue of 28 International Poster Biennial in Warsaw
  • Crossing Kyiv, Nomad
  • New Folk Art, Victionary
  • Graphic Design With Ukrainian Face, ArtHuss

2022

  • Packaging Design 10, Graphis Inc
  • Telegraf.Design #2

2021

  • Graphis Poster Annual '22, Graphis Inc
  • Graphis Design Annual '22, Graphis Inc
  • Telegraf.Design #1

2020

  • Graphis Design Annual '21, Graphis Inc
  • Palette Mini Series No.1: Black & White, Victionary

2019
  • Print Finishes — Push your Designs from Good to Great, Sandu Publishing | Design 360°
  • Graphis Design Annual '20, Graphis Inc 
  • Graphis Poster Annual '20, Graphis Inc
  • Packaging Illustration Art, Design Media Publishing Ltd

2018

  • Build a Dream: Brand Design For Kids, Designer Books
  • Color Now: Color Combinations for Commercial Design, SendPoints
2017

  • European Design Awards 2017, European Design Ltd
  • The Package Design Book, Taschen
  • BranD magazine "Cartoon in Graphic design" issue

2016

  • European Design Awards 2016, European Design Ltd
  • 200 Best Packaging Design, Lürzer's Archive
  • IdN v22n5: Promotion & Production Feature

2015

  • Print Matters: The Cutting Edge of Print, Victionary
  • The Package Design Book 3, Taschen
  • Nice to Meet You Again: Visual Greetings on Business Cards, Greeting Cards and Invitations, Victionary
  • LogoLounge 9: 2,000 International Identities by Leading Designers, HOW Books
  • Favourite Design 2014
  • The Art of Calendar Design, Gingko Press
  • 2+3D magazyn Vol.55
  • Novum #02
  • Communication Arts, Design Annual 56

2014

  • Modern Patterns, SendPoints
  • Cool Beer Labels: The Best Art & Design from Breweries Around the World, Print
  • Black White Gray Graphic Design,‎ SendPoints
  • Packaging Materials, SendPoints
  • Printing Technology, Gingko Press
  • Bottles and Cans, Designer Books
  • IdN v21n1: Printed Effects Special
2013

  • Graphic Candy, AllRightsReserved
  • Design: Portfolio: Self promotion at its best, Rockport Publishers
  • ADI Design Award Graphic Design Annual Vol.3, Art Design Institute of China Academy of Art
  • Brand and Single Page Design, Designer Books
  • Communication Arts, Design Annual 54
  • IdN v21n6: Packaging Design Issue

2012

  • Palette, Number 1: Black and White: New Monochrome Graphics, Victionary
  • LogoLounge 7: 2,000 International Identities by Leading Designers, Rockport Publishers
  • European Design Awards 2012, European Design Ltd
  • Epica Book 25: Europe's Best Advertising, Bloomsbury
  • Colour Party 2, SendPoints
  • Playful Patterns, SendPoints
  • Graphis Logo Design 8, Graphis Inc
  • Font 122, #2/2012
  • BranD magazine "OrganicISM" issue
  • étapes: magazine #206
  • Choi's Gallery magazine Vol.18
  • Choi's Gallery magazine Vol.16

2011

  • Magic Branding, Designer Books
  • European Design Awards 2011, European Design Ltd
  • LogoLounge 6: 2,000 International Identities by Leading Designers, Rockport Publishers
  • idpure #24
  • Choi's Gallery magazine Vol.13
2010

  • The Image Of Business Card Today, Azur Corporation
  • Choi's Gallery magazine Vol.06
  • +design #65, March-April

2009

  • LogoLounge 5: 2,000 International Identities by Leading Designers, Rockport Publishers
  • Letterhead & Logo Design 11, Rockport Publishers
  • Golden Drum: 15 years (15 Years of New European Advertising), Golden Drum
  • Epica Book 22: Europe's Best Advertising, Bloomsbury
  • European Design Awards 2009, Thames Hudson
  • Design Play: An Array of Quirky Design, Victionary
  • 1000 Ideas by 100 Graphic Designers, Rockport Publishers
  • Novum #01
  • Novum #06
  • KULT #12
  • Nisha Design Magazine
  • HOW Magazine Graphic Design Annual
  • Choi's Gallery magazine Vol.03
  • Choi's Gallery magazine Vol.02

2008

  • Logolounge 3: 2,000 International Identities by Leading Designers, Rockport Publishers
  • WOLDA '08
  • Catalogue of 21 International Poster Biennial in Warsaw
  • ADI Design Award Graphic Design Annual Vol.2, Art Design Institute of China Academy of Art
  • European Design Awards 2008, Thames Hudson
  • Communication Arts, Design Annual 49

Reach out to start something great together:
nyc@gutsulyak.studio


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